Tailor-made course for business owners, CEOs, and marketing managers

The course is now also available as an online workshop

This 1-day course is particularly suitable for business owners, CEOs, entrepreneurs as well as marketing and brand managers. The course discusses the specifics of digital marketing, social media, investment evaluation and data analytics. There is a total of 18 modules available, each dealing with a specific problem from the perspective of CEOs and marketing managers.

Not suitable for:

You will not benefit from the course if you are not working as a CEO/manager or do not run an e-shop or company. All issues are discussed from the perspective of CEOs, business owners and managers (rather than from the perspective of a marketing specialist).

Our 1-day course consists of 4 different sessions and is8 hours long, including a lunch break and short breaks between the individual sessions.

Course outline:

First, choose a module from the list below that you wish to discuss. We will then prepare a comprehensive training course in your chosen module. We will only discuss the topics that interest you the most. If you are looking for an area not covered by the modules below, check “Add my module” below and tell us which topic you would like to discuss.

We recommend choosing a maximum of 4 modules for the 1-day training format. If you select more than 4 modules, the training course will take place over multiple days. We will give you a more accurate price based on the number of modules you choose.

Available modules:

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ERV Evropská pojišťovna

Thank you for the inspiring social media course, which was tailored exactly to our needs. I appreciate the professional approach to the preparation of the presentation and during the training.

Mr. Lambert fully answered all my questions and I also liked that he put everything into the context of online marketing so that everything made sense.

Based on the course, we had LCG audit our social media activities. We were provided with an informative presentation, concrete ideas, and suggestions on how to address the problems identified by the audit. We are now putting everything into practice and expect great results.

Linda Víšková
ERV Evropská pojišťovna, Marketing and Communication Department

Asociace hotelů a restaurací ČR

I tremendously benefited from the LCG New Media course. Before the course, I had only seen social media from the hospitality segment. However, Mr. Lambert helped me look at media in its entirety. Since then, I have been using some of the ideas and skills and find them beneficial. The most important thing I learned is being able to choose the appropriate marketing campaign to maximise the sales.

Petra Grycová
Chairwoman of the Prague Section of the Association of Hotels and Restaurants of the Czech Republic


I find the training from LCG New Media greatly beneficial as they were willing to prepare a Google Analytics training tailored to my needs. Mr. Lambert explained everything in detail and offered real-world examples. I greatly appreciated the fact that I learned exactly what I came for and will be using it in my work.

Kateřina Holá
TOMMY STACHI s.r.o., Product Coordinator

CIUR a.s.

The training was immensely informative, grounded to the real world and went into depth in important areas. I equally appreciate the form of the presentation, which made it possible to ask questions whenever we liked. Last but not least, we also thank the lecturers for their professional approach. We also welcomed the fact that the company could accommodate our schedule.

Ing. Jiří Jeřábek
CIUR a.s., IT Manager

About the lecturer:

Vojtěch Lambert

Mgr. Vojtěch Lambert

CEO, Consultant & Online Strategist

Vojtěch Lambert graduated from the MABLIM program (Business and Law in International Markets) at the Anglo-American University. In 2012, he founded LCG New Media. Prior to that, he was part of the complex restructuring of several corporations within the LCG Group, where he focused on business development and marketing.

He specializes in creating digital communication strategies, consultations, and campaigns. His area of expertise is social media. He regularly publishes articles and opinions covering trends in the digital world in publications such as Marketing & Media, Mediář, and more. He has worked with brands such as BAYER, Jim Beam, HONOR, Edenred, HradyCZ, Bubbleology, Omega Pharma, BigBoard, Galerie Harfa and others.

He has developed and teaches an Online Marketing module under the MBA program at the Business Institute. He has spoken at conferences and has given lectures at several universities (ČVUT or VŠE).

Get the most out of your training! Get the consultation included in the price of this course.

Send some brief information about your company and your questions or problems that you want talk about during the course to the lecture's email info@lcgnewmedia.cz. The lecturer will reserve time for each of your questions and discuss them in detail with you during the last session.

Further details:

  • The course will take place in the offices of LCG New Media, s.r.o. at Fabrička Offices, Pernerova 659/31a, Prague 8 - Karlín.
  • In the case of training a larger number of employees or part of your company, it is possible to run the training in-house.
  • We will accommodate your schedule.
  • The price of the training course includes lunch and refreshments throughout the training.
  • The presentation will be available in an electronic form to all course participants.

From: 9:30 a.m. - 17:30 p.m.

A printed copy of the presentation

Lunch and refreshments

Free WiFi